A comprehensive paid search marketing and online visibility management program that drives consumers searching for Service & Maintenance, Oil Change, Tire, Brakes and Battery-related terms in your local area to your service lanes.
As an enrolled dealer in the digital package, you will gain real-time insight into the performance of the program; from high level click and activity data, to a detailed look by category, city, device and more.
| Search Engine Marketing (SEM) | Your Dealership Service Center is promoted on Google, bing and Yahoo! through paid ads, targeting in-market shoppers actively searching online for service near your dealership. |
| Search Engine Optimization (SEO) | Your Dealership Service Center is more easily found on search engines through unpaid search results. |
| Listings Syndication | Submissions of your dealership data to over 150 local Directory websites to ensure you are found across the Internet in more places. |
| Service Center Listing Pages | Grouped local dealer choices with multiple opportunities for consumer engagement, including offers. Mobile-optimized. |
| Service Center Profile Pages | Dedicated dealer profile page, with multiple opportunities for consumer engagement; customizable with Dealer-specific copy, images, offers and more. Mobile-optimized. |
| Dynamic Coupon Library | National and local offers are dynamically updated via a feed; a coupon library allows multiple coupons per dealer across multiple categories to be managed. |
| Call Tracking & Recording | Track and record every call made to your business from the program for continual operational optimization. Calls are scrubbed for optimal quality. Includes mobile click-to-call functionality. |
| Social Media Monitoring | An easy to use tool which allows you to monitor reviews and social mentions for your dealership. Click here to download a pdf for more info. |
| Campaign Monitoring & Optimization | Continuous monitoring of keywords, geographic targets and ads which drive the most leads through patented technology and manual intervention. |
| Reporting | Comprehensive dashboard plus detailed reporting to understand campaign performance. |
Consumers use a search engine to find a dealer that they are ready to engage with. www.ToyotaServiceNow.com appears on the search results page.
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Fractionalized spend allows for 3x - 5x more search engine exposure. Supports dealer-specific offers, call tracking, logos and more.
Includes dealer-specific information such as map/driving directions, offers, hours, engagements, images, video, unique copy, consumer ratings & reviews
Track and record every call made to your business from the program for continual operational optimization. Calls are scrubbed for optimal quality
Comprehensive dashboard plus detailed reporting to understand campaign performance.
National and local offers are dynamically updated via a feed; a coupon library allows multiple coupons per dealer across multiple categories to be managed.
Social Media Monitoring
A easy to use tool which allows you to monitor reviews and social mentions for your Dealership. Click here to download a pdf for more info.